{"product_id":"influencers-and-revolutionaries-sean-pillot-de-chenecey-9780749498702","title":"Influencers and Revolutionaries: How Innovative Trailblazers, Trends and Catalysts Are Transforming Business","description":"\u003cp\u003e\u003cb\u003eSHORTLISTED: \u003c\/b\u003e\u003ci\u003eBusiness Book Awards 2021 - Change \u0026amp; Sustainability\u003c\/i\u003e\u003cbr\u003e\u003cb\u003e\u003cbr\u003eThe environmental crisis, disruptive technologies, unforeseen competitors and unpredictable consumers are deeply challenging issues keeping business leaders awake at night. \u003ci\u003eInfluencers \u0026amp; Revolutionaries\u003c\/i\u003e describes the emerging movements and future niches of growth that will impact international markets and industries; including the homes, workplaces and cities of tomorrow.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003ePeople are looking for alternatives and demanding a better way of doing business. Their demands mean that ethical, flexible, sustainable, collaborative and radical business strategies are required. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eInfluencers \u0026amp; Revolutionaries\u003c\/i\u003e\u003c\/b\u003e charts inspiring innovation models created by visionary business leaders and brand teams. Illuminating the dynamic global trends shaping businesses across industries, \u003cb\u003eSean Pillot de Chenecey\u003c\/b\u003e highlights the transformation of product, service and strategic development, as we move to a circular and more ethical economy. Featuring a new innovation manifesto, this book is a guidebook covering important topics including: \u003cp\u003e\u003c\/p\u003e- Trend research, forecasting and scenario planning\u003cbr\u003e- Classic innovation theory vs current leading-edge thinking\u003cbr\u003e- New consumption patterns and fragmented niches of growth\u003cbr\u003e- Dynamic cross-category innovation from legacy brands and start-ups\u003cbr\u003e- Challenging convention via catalytic leadership and next-generation practises\u003cbr\u003e- How agile organizations leverage cultural and social trends to anticipate change\u003cbr\u003e- Utilizing business innovation to tackle social, cultural and environmental problems \u003cp\u003e\u003c\/p\u003eStrategists, marketers and developers need a playbook that informs and explains how they can create the next big thing. This book is for them.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sean Pillot de Chenecey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749498706\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749498702\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/25\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.07lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.94d","brand":"Sean Pillot de Chenecey","offers":[{"title":"Hardcover","offer_id":47965150937343,"sku":"9780749498702","price":63.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_cb693941-5510-407a-9ffc-5cab720db0b2.jpg?v=1767278742","url":"https:\/\/www.whiterainbookhouse.com\/products\/influencers-and-revolutionaries-sean-pillot-de-chenecey-9780749498702","provider":"WR Book House","version":"1.0","type":"link"}