{"product_id":"international-marketing-len-groves-9780631193555","title":"International Marketing","description":"A comprehensive guide to the issues involved in assessing export markets, key topics covered include assessing market potential and making the selection decision, market research and sources of information, and collecting and using market data.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Len Groves\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0631193553\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780631193555\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley-Blackwell\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/20\/1994\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 156\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.48lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.33d","brand":"Len Groves","offers":[{"title":"Paperback","offer_id":43920398221567,"sku":"9780631193555","price":62.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_512f16f7-b83c-4966-abb2-cb5859a4ff10.jpg?v=1680815157","url":"https:\/\/www.whiterainbookhouse.com\/products\/international-marketing-len-groves-9780631193555","provider":"WR Book House","version":"1.0","type":"link"}