{"product_id":"introducing-public-relations-keith-butterick-9781412921152","title":"Introducing Public Relations","description":"This\u003cstrong\u003e \u003c\/strong\u003eis your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It takes readers from the origins of PR all the way to the newest theoretical debates, explaining along the way the changes and development of the role of the PR practitioner. With interviews and ′day in the life′ examples from a wide range of professionals in the industry, students will learn what PR practitioners do, what they think, and how the industry really works.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Keith Butterick\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1412921155\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781412921152\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/05\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 240\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.01lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.09h x 7.41w x 0.55d","brand":"Keith Butterick","offers":[{"title":"Paperback","offer_id":48444762358015,"sku":"9781412921152","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ff599372-4804-43f0-9e75-07235d35dbad.jpg?v=1777214386","url":"https:\/\/www.whiterainbookhouse.com\/products\/introducing-public-relations-keith-butterick-9781412921152","provider":"WR Book House","version":"1.0","type":"link"}