{"product_id":"investing-and-the-irrational-mind-robert-koppel-9780071753371","title":"Investing and the Irrational Mind: Rethink Risk, Outwit Optimism, and Seize Opportunities Others Miss","description":"Behavioral finance expert and bestselling author Robert Koppel shows traders and investors how to invest your money rationally, even in an irrational world\u003cp\u003e\u003ci\u003e\"Investing,\"\u003c\/i\u003e according to Robert Koppel, \u003ci\u003e\"Involves far more than specific analytical and strategic skills. It requires the development of habits, thought patterns and creative attitudes that influence the way to think and act in the market.\"\u003c\/i\u003e In \u003ci\u003eInvesting and the Irrational Mind\u003c\/i\u003e, Koppel, author of the classic bestseller, \u003ci\u003eThe Inner Game of Trading, \u003c\/i\u003e uses the latest advancements in behavioral finance and neuroeconomics to help you gain these habits, as well as the deep understanding of market risk factors necessary to successful portfolio building.\u003c\/p\u003e \u003cp\u003eArmed with 30 years' experience as an analyst, and fund manager, and interviews with top traders, behavioral economists, risk managers and neuroscientists, Koppel lets you build a personal arsenal of risk management skills (\"quantitative architecture\") necessary for investors at any level to develop a focused, disciplined, confident, and profitable approach to investing. Filled with surprising insights into human behavior, and rock-solid financial advice, this is the guide you need to invest in today's markets.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert Koppel\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0071753370\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780071753371\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/11\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.22h x 6.42w x 1.07d\u003c\/p\u003e","brand":"Robert Koppel","offers":[{"title":"Hardcover","offer_id":43946194272511,"sku":"9780071753371","price":43.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_19887596-f3b3-420d-b2ef-742eb219d9c3.jpg?v=1681511974","url":"https:\/\/www.whiterainbookhouse.com\/products\/investing-and-the-irrational-mind-robert-koppel-9780071753371","provider":"WR Book House","version":"1.0","type":"link"}