{"product_id":"invisible-michael-j-goldrich-9798890794154","title":"Invisible: What to Do When AI Erases Your Business","description":"\u003cp\u003eYour customers are already asking AI where to go, what to buy, and who to hire. If your business isn't in the answer, you never existed.\u003c\/p\u003e\u003cp\u003eRight now, millions of people skip Google entirely. They ask ChatGPT, Perplexity, or voice assistants for one recommendation. Not a list of ten options. One answer. One decision. And they move on without ever visiting your website.\u003c\/p\u003e\u003cp\u003eIf you run a business, lead a marketing team, or own a company where customers research before they spend, this shift changes everything for you.\u003c\/p\u003e\u003cp\u003eA great website won't save you. Five-star reviews won't save you. Years of SEO work won't guarantee that AI knows your name. And if AI doesn't know your name, a growing number of buyers will never find you.\u003c\/p\u003e\u003cp\u003eThis book gives you the exact playbook to fix that.\u003c\/p\u003e\u003cp\u003eYou'll get a step-by-step system for showing up when AI answers the questions your customers are asking. No technical background needed. No jargon. Just clear actions you can start taking this week.\u003c\/p\u003e\u003cp\u003eInside, you'll discover: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eA simple scoring system that reveals exactly how visible your business is across AI platforms right now\u003c\/li\u003e\n\u003cli\u003eWhy some businesses get recommended while their competitors get completely ignored\u003c\/li\u003e\n\u003cli\u003eA prioritized roadmap that tells you what to fix first so you stop losing customers you never knew existed\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eYou'll also learn how to make this work stick: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhat your website needs to say and how to structure it so AI actually understands your business\u003c\/li\u003e\n\u003cli\u003eWhich outside sources build the credibility that makes AI trust and recommend you\u003c\/li\u003e\n\u003cli\u003eHow to track your progress month over month so you're never guessing again\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe book uses the hotel industry as its primary case study because the stakes are razor-sharp. An unsold room tonight is revenue gone forever. That urgency creates powerful lessons. But every framework applies directly to your business. Swap the word \"guest\" for \"customer,\" and every strategy works the same way.\u003c\/p\u003e\u003cp\u003eResearch shows only 16 percent of businesses actively track how they appear in AI-generated answers. That means 84 percent are watching customers vanish with no explanation.\u003c\/p\u003e\u003cp\u003eThe window to get ahead is open right now. This book shows you exactly how to step through it before your competitors do.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael J. Goldrich\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798890794154\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Jetlaunch\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/20\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.68d","brand":"Michael J. Goldrich","offers":[{"title":"Paperback","offer_id":48852770488575,"sku":"9798890794154","price":19.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/invisible-michael-j-goldrich-9798890794154","provider":"WR Book House","version":"1.0","type":"link"}