{"product_id":"invisible-to-investible-angelica-morrone-9781781334041","title":"Invisible to Investible: The Engineered Formula to Funding Success","description":"\u003cp\u003e90% \u003cb\u003eOF STARTUPS FAIL.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e80% \u003cb\u003eOF ANGEL INVESTMENTS BARELY BREAK EVEN.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWith twenty years' experience as an angel investor, and having interacted with hundreds of investors and entrepreneurs, Angelica Morrone understands what it takes to make startups and investments succeed. Based on years of research and analysis, this book brings together her invaluable insights as an investor, while acknowledging and addressing the challenges faced by the entrepreneur.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThis book will teach entrepreneurs the five key things investors consider before deciding to invest, and take you from invisible to investible. Using Angelica's easy-to-follow \u003cb\u003eANGEL methodology\u003c\/b\u003e, it will show you how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003e \u003cb\u003eA\u003c\/b\u003ecquire the right mindset for building an \u003cb\u003einvestible business\u003c\/b\u003e \u003c\/li\u003e \u003cli\u003e \u003cb\u003eN\u003c\/b\u003eavigate business basics to ensure \u003cb\u003epotential investors\u003c\/b\u003e take you seriously\u003c\/li\u003e \u003cli\u003e \u003cb\u003eG\u003c\/b\u003eenerate branding to make your business a \u003cb\u003edesirable addition\u003c\/b\u003e to an investor's portfolio\u003c\/li\u003e \u003cli\u003e \u003cb\u003eE\u003c\/b\u003execute sales and marketing to \u003cb\u003edrive results\u003c\/b\u003e, confidence and business value\u003c\/li\u003e \u003cli\u003e \u003cb\u003eL\u003c\/b\u003eine up funding to realise your \u003cb\u003egrowth ambitions\u003c\/b\u003e \u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Angelica Morrone\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1781334048\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781781334041\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rethink Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/14\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 230\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.48d","brand":"Angelica Morrone","offers":[{"title":"Paperback","offer_id":48445687431423,"sku":"9781781334041","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_82516f1d-3a0f-4b55-99cc-ed6852b3aa0b.jpg?v=1777220065","url":"https:\/\/www.whiterainbookhouse.com\/products\/invisible-to-investible-angelica-morrone-9781781334041","provider":"WR Book House","version":"1.0","type":"link"}