{"product_id":"its-on-you-nick-chater-9781541700116","title":"It's on You: How Corporations and Behavioral Scientists Have Convinced Us That We're to Blame for Society's Deepest Problems","description":"\u003cb\u003eTwo leading behavioral scientists argue we should reject \"nudge\" policies and stop blaming personal failure for society's failures \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Two decades ago, behavioral economics burst from academia to the halls of power, claiming that correcting individual irrationalities could transform society. The claim, championed by the Obama administration, was that almost any severe societal problem--from retirement planning to climate change--could be healed with the right behavioral bandage. All we had to do was nudge. \u003cp\u003e\u003c\/p\u003e It was all very convenient, and false. As behavioral scientists Nick Chater and George Loewenstein show in \u003ci\u003eIt's on You\u003c\/i\u003e, nudge policies rarely work, and divert us from policies that do. For example, nudge-inspired \"opt-out\" 401(k) programs turn out not to boost saving, and distract from the real source of the retirement crisis: the systematic destruction of pensions. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eIt's on You\u003c\/i\u003e shows how across a wide range of issues--from pensions to obesity to climate change--the rich and powerful have pulled off a sleight of hand: blaming individuals for social problems while lobbying to shape the rules in their own favor, with behavioral economics an unwitting accomplice. If we want to solve those problems, we must rewrite the rules for the common good, rather than try to \"fix\" the victims of bad policies.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Nick Chater, George Loewenstein\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1541700112\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781541700116\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Basic Venture\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/27\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 368\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Nick Chater","offers":[{"title":"Hardcover","offer_id":47036530721023,"sku":"9781541700116","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b172d9bc-6146-4573-9886-3a987a438a15.jpg?v=1752637848","url":"https:\/\/www.whiterainbookhouse.com\/products\/its-on-you-nick-chater-9781541700116","provider":"WR Book House","version":"1.0","type":"link"}