{"product_id":"kiss-bow-or-shake-hands-terri-morrison-9780071714044","title":"Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide--From Presentations and Promotions to Communicating and Closing","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eHow do you break the ice in the UAE?\u003cbr\u003eWhen do you present a contract in China?\u003cbr\u003eHow close should you stand to a South Korean?\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eKiss, Bow, or Shake Hands: Sales and Marketing\u003c\/i\u003e is an informative, entertaining guide that shows you what to do--and what to avoid--in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse cultures, properly present your products, and close deals around the world.\u003c\/p\u003e\u003cp\u003e\"As the global community comes closer together, \u003ci\u003eKiss, Bow, or Shake Hands: Sales \u0026amp; Marketing\u003c\/i\u003e will be a valuable resource to every person in every industry around the world.\"\u003cbr\u003e\u003cb\u003e--Gil A. Cardon, Convention Manager, Japan National Tourism Organization\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Just as you can be a connoisseur of wine, \u003ci\u003eKiss, Bow or Shake Hands: Sales and Marketing\u003c\/i\u003e can help make you a connoisseur of cultures, philosophies, business behaviors, and social practices. Read it not just for work, but for the human side as well.\"\u003cbr\u003e\u003cb\u003e--Giuseppe G. B. Pezzotti, Senior Lecturer, Cornell University School of Hotel Administration\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Terri has accurately and succinctly captured the key issues that businesspeople or tourists need to know when traveling. It is spot-on, and a very valuable resource!\"\u003cbr\u003e\u003cb\u003e--Thomas M. Feifar, Director of Foreign Military Sales, NAVISTAR Defense\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Terri Morrison, Wayne a. Conaway\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0071714049\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780071714044\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/15\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.92lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.97h x 6.37w x 0.77d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 10\/01\/2011 pg. 85","brand":"Terri Morrison","offers":[{"title":"Paperback","offer_id":43988800798975,"sku":"9780071714044","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_3bee0167-cac3-470e-b3cd-01fa3c920a61.jpg?v=1683296471","url":"https:\/\/www.whiterainbookhouse.com\/products\/kiss-bow-or-shake-hands-terri-morrison-9780071714044","provider":"WR Book House","version":"1.0","type":"link"}