{"product_id":"knowledge-management-for-process-organizational-emma-obrien-9781615208296","title":"Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods","description":"There has been a significant increase in knowledge-driven industries over the past decade. Despite the importance of knowledge in the innovation process, little research has been conducted into how knowledge management can be applied to make the innovation process more effective. Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Emma O'Brien\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1615208291\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781615208296\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Information Science Reference\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/15\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 308\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.21lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.75d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 04\/01\/2011 pg. 92","brand":"Emma O'Brien","offers":[{"title":"Hardcover","offer_id":48136828190975,"sku":"9781615208296","price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5173aa52-c522-42cc-8b7c-f71fbb2f663e.jpg?v=1770164792","url":"https:\/\/www.whiterainbookhouse.com\/products\/knowledge-management-for-process-organizational-emma-obrien-9781615208296","provider":"WR Book House","version":"1.0","type":"link"}