{"product_id":"lead-like-an-editor-victor-maze-9781966045021","title":"Lead Like an Editor: Hire Passionate Teams, Tell Stories That Inspire, and Build Brands People Love","description":"\u003cstrong\u003eNamed an \"Editor's Pick\" and \"Best Business Book\" in the \u003cem\u003ePublishers Weekly\u003c\/em\u003e BookLife Prize\u003c\/strong\u003e\u003cp\u003e\u003c\/p\u003e\u003cstrong\u003eLearn the Secrets Top Magazine Editors Use to Build Teams, Audiences, and Brands.\u003c\/strong\u003e\u003cp\u003eIn today's crowded marketplace, selling a quality product is not enough. To stand out, \u003cstrong\u003ebusinesses must tell compelling stories and build relationships\u003c\/strong\u003e with potential customers-and prospective employees-who have become evermore discerning, supporting companies that align with their own values.\u003c\/p\u003e\u003cp\u003eWhile this may seem daunting, it can be done. In fact, magazine editors have mastered these skills for decades, \u003cstrong\u003ecreating trusted brands that attract loyal followers\u003c\/strong\u003e in their longtime readers and dedicated staffers, who often live out the messages of the publications in their own lives.\u003c\/p\u003e\u003cp\u003eWith more than \u003cstrong\u003etwo decades of experience building brands at the world's largest media companies, \u003c\/strong\u003e Victor Maze pulls back the curtain, revealing the leadership secrets of top editors-many of whom have gone on to run the content and marketing departments of major corporations ranging from Netflix to Nike.\u003c\/p\u003e\u003cp\u003eIn this book, you will learn how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHire and lead a team\u003c\/strong\u003e of passionate, engaged people.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInspire others with optimism\u003c\/strong\u003e while articulating a clear vision and mission.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMake tough decisions\u003c\/strong\u003e with ease using three proven frameworks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivate a devoted audience\u003c\/strong\u003e that feels an instant connection to your brand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCraft a message\u003c\/strong\u003e that resonates and empowers your audience.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCreate a product\u003c\/strong\u003e that offers both style and substance.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eLead Like an Editor\u003c\/em\u003e transforms the way you lead people, tell stories, and achieve success.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Victor Maze\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1966045026\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781966045021\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Be Amazed Group, Inc.\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/01\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 300\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.69d","brand":"Victor Maze","offers":[{"title":"Hardcover","offer_id":48852779565311,"sku":"9781966045021","price":29.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/lead-like-an-editor-victor-maze-9781966045021","provider":"WR Book House","version":"1.0","type":"link"}