{"product_id":"lead-or-bleed-tom-parsons-9781962825832","title":"Lead or Bleed: The Proven Guide to Building Local Marketing Funnels and Getting Leads","description":"\u003cp\u003eYou're fighting for attention in a crowded market. Your competitors promise quick results, your ads feel like guesswork, and every dollar you spend seems harder to track.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eYou're not alone, and it doesn't have to stay this way.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn Lead or Bleed, local marketing expert Tom Parsons shares the proven, no-fluff framework that has helped thousands of businesses stop wasting money and start generating leads that last. Through vivid analogies, real-world stories, and straightforward guidance, he shows you how to: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Build belief in your brand through clear, consistent messaging\u003c\/p\u003e\u003cp\u003e- Design a funnel that turns attention into action\u003c\/p\u003e\u003cp\u003e- Understand the psychology behind how local customers really buy\u003c\/p\u003e\u003cp\u003e- Align your team and your media toward measurable results\u003c\/p\u003e\u003cp\u003eWhether you're a business owner, marketer, or sales leader, this book gives you the clarity, structure, and confidence to lead your market instead of chasing it.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBecause in the end, you either get leads or you bleed them.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tom Parsons\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1962825833\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781962825832\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Atlas Elite Publishing Partners\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/11\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 226\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.04lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.63d","brand":"Tom Parsons","offers":[{"title":"Hardcover","offer_id":47761539301631,"sku":"9781962825832","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1ad21c9e-a5bd-4dee-b5b0-ec9b9b9220c6.jpg?v=1765515183","url":"https:\/\/www.whiterainbookhouse.com\/products\/lead-or-bleed-tom-parsons-9781962825832","provider":"WR Book House","version":"1.0","type":"link"}