{"product_id":"leading-with-values-natalia-szozda-9789004771147","title":"Leading with Values: Gen Z, Trust, and Transformation in the Future of Business","description":"\u003ci\u003eLeading with Values: Gen Z, Trust, and Transformation in the Future of Business\u003c\/i\u003e shows how organizations in Central and Eastern Europe are redefining management, markets, and consumer relationships through value-driven innovation. The book asks how Generation Z is reshaping work, leadership, and consumption, and why trust and values have become decisive strategic resources. Drawing on original research, it explores sustainable HRM, team trust, continuous improvement, personal branding, digital tourism, and changing consumer preferences, from brand localness to e-commerce behavior. Distinctively, the volume combines theoretical insight with clear managerial recommendations and directions for future research in a rapidly evolving business landscape.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Natalia Szozda\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 900477114X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9789004771147\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Brill\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/23\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.34lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.25h x 6.10w x 0.75d","brand":"Natalia Szozda","offers":[{"title":"Hardcover","offer_id":50665455780095,"sku":"9789004771147","price":98.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/leading-with-values-natalia-szozda-9789004771147","provider":"WR Book House","version":"1.0","type":"link"}