{"product_id":"lean-marketing-ade-asefeso-mcips-mba-9781499753790","title":"Lean Marketing","description":"The words \"lean marketing\" have been one of the buzzwords of business for a few years now, but beneath the buzzword lays a strong, successful and above all common sense strategy. The lean marketing process is actually nothing new. The business tactics it employs are all well-known and widely used. Despite this, most businesses do not follow them in any particular order or manner. What makes lean marketing special is that it organizes its techniques into a coherent, easy to follow strategy. These steps can be followed step by step to not only launch a successful business, but stop you from launching an unsuccessful business.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ade Asefeso McIps Mba\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1499753799\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781499753790\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/01\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 106\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.29lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.51w x 0.22d","brand":"Ade Asefeso McIps Mba","offers":[{"title":"Paperback","offer_id":44124213936383,"sku":"9781499753790","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2bde2967-1463-4d9f-93b6-78ab699c15da.jpg?v=1687435419","url":"https:\/\/www.whiterainbookhouse.com\/products\/lean-marketing-ade-asefeso-mcips-mba-9781499753790","provider":"WR Book House","version":"1.0","type":"link"}