{"product_id":"lifestyle-entrepreneurship-in-tourism-lvaro-dias-9783031893902","title":"Lifestyle Entrepreneurship in Tourism: Innovations, Sustainability, and Marketing Practices","description":"This book delves into the emerging field of tourism lifestyle entrepreneurship exploring its unique characteristics, challenges, and contributions to the tourism industry and broader economy. Designed for both academic researchers and aspiring entrepreneurs, this book provides a nuanced understanding of the motivations, innovations, and sustainability practices that define this sector. It examines the distinct qualities that set lifestyle entrepreneurs apart from traditional business owners, highlighting their pursuit of personal fulfilment and work-life balance alongside financial success. The book covers essential topics such as the crucial role of human and social capital, stakeholder engagement, and community involvement in fostering innovation and sustainable growth. A significant focus is placed on sustainability showcasing how lifestyle entrepreneurs are integrating environmental and social responsibility into their business models, contributing to a more ethical and sustainable tourism future. The book also addresses the specific marketing and promotional strategies employed by these entrepreneurs to establish a unique identity, differentiate themselves in a crowded market, and contribute to the development of their chosen destinations. It also features real-world case studies illustrating practical applications of concepts and discussion questions to encourage critical thinking.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e ?lvaro Dias\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3031893905\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783031893902\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Springer\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/17\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 101\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.24d","brand":"?lvaro Dias","offers":[{"title":"Paperback","offer_id":46838496624895,"sku":"9783031893902","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_21064f92-cde9-4809-80f5-a5a5a004188f.jpg?v=1746590012","url":"https:\/\/www.whiterainbookhouse.com\/products\/lifestyle-entrepreneurship-in-tourism-lvaro-dias-9783031893902","provider":"WR Book House","version":"1.0","type":"link"}