{"product_id":"lights-camera-you-laura-j-nadler-9781737009801","title":"Lights! Camera! YOU!: A Practical Guide for Creating and Using Video to Market Your Practice","description":"\u003cp\u003eVideo is rapidly becoming the most essential tool for marketing. Video content holds peoples' attention and gets more interactions than any other type of content.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCan you afford to leave video out of your marketing mix?\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eYou know you need to do it, but video can feel scary, especially if you don't know where to start.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLights! Camera! YOU!\u003c\/b\u003e takes the scary out of creating and using video to market your practice. Some of the things you'll learn: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhat videos are the most important to have\u003c\/li\u003e\n\u003cli\u003eHow to create videos that look professional and engage patients\u003c\/li\u003e\n\u003cli\u003eHow to maximize YouTube and get found\u003c\/li\u003e\n\u003cli\u003eHow to use video on social platforms\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith detailed instructions and over 30 how-to images, \u003cb\u003e Lights! Camera! YOU! \u003c\/b\u003ewalks you through the steps of creating practice videos, building a YouTube channel, using video on your social platforms, and making sure your videos--and YOU--get found online.\u003c\/p\u003e\u003cp\u003eIncluded with your book purchase is online access to bonus downloads, including templates, planning tools, and example videos.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Laura J. Nadler\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1737009803\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781737009801\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Workingcat, Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/05\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 118\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.37lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.25d","brand":"Laura J. Nadler","offers":[{"title":"Paperback","offer_id":48136879603967,"sku":"9781737009801","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_92b441cd-6809-44a8-83e7-482f3839e933.jpg?v=1770165068","url":"https:\/\/www.whiterainbookhouse.com\/products\/lights-camera-you-laura-j-nadler-9781737009801","provider":"WR Book House","version":"1.0","type":"link"}