{"product_id":"making-business-childs-play-joanna-jensen-9781398624580","title":"Making Business Child's Play: How to Build a Winning Brand","description":"\u003cp\u003e\u003cb\u003eJoanna Jensen \u003c\/b\u003eis the founder of the British multi-award winning, baby and child personal care brand, \u003ci\u003e\u003cb\u003eChilds Farm\u003c\/b\u003e\u003c\/i\u003e. Created in 2010 as a solution to her own daughter's sensitive and eczema-prone skin, every element of their range from content to bottle is thought through to ensure they are best for skin and best for planet. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFocusing on sustainability and with an eye to challenging an established market, \u003ci\u003eChilds Farm \u003c\/i\u003ereceived rave reviews from happy parents, proved to be a winning formula for the high street. \u003cp\u003e\u003c\/p\u003eIn this revealing book, Joanna Jensen, a true business disruptor, tells her personal and her business story. From being a single parent with two small children, to building an award-winning brand stocked in supermarkets, this book details every step of the journey to becoming a successful brand creator, business owner and high street champion. \u003cp\u003e\u003c\/p\u003e \u003cb\u003e\u003ci\u003eMaking Business Child's Play\u003c\/i\u003e \u003c\/b\u003eis a book for anyone with a business idea and a passion to build a brand. Told with a unique voice, the book doesn't sugar-coat anything but is guaranteed to ignite passion and excitement for business.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Joanna Jensen\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1398624586\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781398624580\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/30\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 248\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Joanna Jensen","offers":[{"title":"Paperback","offer_id":47039736152319,"sku":"9781398624580","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_4e93a173-23bc-47a5-8598-a2e66bbe2c20.jpg?v=1752752413","url":"https:\/\/www.whiterainbookhouse.com\/products\/making-business-childs-play-joanna-jensen-9781398624580","provider":"WR Book House","version":"1.0","type":"link"}