{"product_id":"making-enterprise-information-management-eim-john-ladley-9780123756954","title":"Making Enterprise Information Management (EIM) Work for Business: A Guide to Understanding Information as an Asset","description":"\u003cp\u003e\u003ci\u003eMaking Enterprise Information Management (EIM) Work for Business: A Guide to Understanding Information as an Asset\u003c\/i\u003e provides a comprehensive discussion of EIM. It endeavors to explain information asset management and place it into a pragmatic, focused, and relevant light. \u003c\/p\u003e \u003cp\u003eThe book is organized into two parts. Part 1 provides the material required to sell, understand, and validate the EIM program. It explains concepts such as treating Information, Data, and Content as true assets; information management maturity; and how EIM affects organizations. It also reviews the basic process that builds and maintains an EIM program, including two case studies that provide a birds-eye view of the products of the EIM program. Part 2 deals with the methods and artifacts necessary to maintain EIM and have the business manage information. Along with overviews of Information Asset concepts and the EIM process, it discusses how to initiate an EIM program and the necessary building blocks to manage the changes to managed data and content.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e John Ladley\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0123756952\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780123756954\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Morgan Kaufmann Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/25\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 552\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.45lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 7.40w x 1.60d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 10\/01\/2011 pg. 70","brand":"John Ladley","offers":[{"title":"Paperback","offer_id":46825733357823,"sku":"9780123756954","price":69.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5869bfa9-992f-487d-ba7b-b87dacbda3de.jpg?v=1746073469","url":"https:\/\/www.whiterainbookhouse.com\/products\/making-enterprise-information-management-eim-john-ladley-9780123756954","provider":"WR Book House","version":"1.0","type":"link"}