{"product_id":"making-the-ask-scott-c-stevenson-9781118693070","title":"Making the Ask: 149 Tips for Soliciting Major Gifts","description":"\u003cp\u003eOriginally published by Stevenson, Inc., this practical resource helps nonprofit professionals improve presentation skills; prepare effective solicitation teams; and train staff, volunteers and board members on the ask. It also gives expert advice on approaching donors for major gifts, tailoring individual proposals, and improving efforts to solicit major gifts.\u003c\/p\u003e \u003cp\u003eImportant topics covered include: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eClosing techniques\u003c\/li\u003e \u003cli\u003eDonor communication\u003c\/li\u003e \u003cli\u003eOvercoming call reluctance\u003c\/li\u003e \u003cli\u003eThe science of asking questions\u003c\/li\u003e \u003cli\u003eNegotiation skills\u003c\/li\u003e \u003cli\u003eSetting the ask amount\u003c\/li\u003e \u003cli\u003eDealing with objections and refusals\u003c\/li\u003e \u003cli\u003eProspect conversation starters\u003c\/li\u003e \u003cli\u003eMajor gifts advisory committees\u003c\/li\u003e \u003cli\u003eListening skills tips\u003c\/li\u003e \u003cli\u003eDecision delays\u003c\/li\u003e \u003cli\u003eUpselling\u003c\/li\u003e \u003cli\u003eCorporate solicitation\u003c\/li\u003e \u003cli\u003eGift proposals\u003c\/li\u003e \u003cli\u003eSales skills\u003c\/li\u003e \u003cli\u003eEvaluating prospects\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003ePlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Scott C. Stevenson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1118693078\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781118693070\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Jossey-Bass\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/13\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 48\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.10d","brand":"Scott C. Stevenson","offers":[{"title":"Paperback","offer_id":44365134889215,"sku":"9781118693070","price":69.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5194b185-81c8-45c5-a2ca-9a59d8642fef.jpg?v=1697056816","url":"https:\/\/www.whiterainbookhouse.com\/products\/making-the-ask-scott-c-stevenson-9781118693070","provider":"WR Book House","version":"1.0","type":"link"}