{"product_id":"manage-the-machine-paula-goldman-9781541608207","title":"Manage the Machine: How to Harness Human-AI Collaboration at Work","description":"\u003cb\u003eFrom Salesforce's chief ethical and humane use officer, a prescriptive guide for how to integrate AI into the workplace effectively\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e AI technology has rapidly advanced from automation to generative tools to autonomous agents. Business leaders are increasingly excited about the potential of AI but also worried about the risks. At a time when AI can both radically increase productivity and set off a PR nightmare, where can executives and managers turn for tactical advice that cuts through the hype? \u003cp\u003e\u003c\/p\u003e\u003ci\u003eManage the Machine\u003c\/i\u003e is a practical guide to effectively integrating AI into work, in business domains ranging from sales to corporate strategy to HR. Paula Goldman, chief ethical and humane use officer at Salesforce, shows how to get the best from AI and people working together, with examples from leading companies like Walmart, Grubhub, and Harley-Davidson. She provides clear guidance for determining which tasks can be safely delegated to AI and where humans should take the lead--for example, by articulating when customers welcome AI, and when they find it inappropriate. Goldman also lays out the guardrails necessary to keep AI--or the humans using it--from going astray. As humans increasingly work side by side with AI, \u003ci\u003eManage the Machine\u003c\/i\u003e provides the road map for organizations to take their next steps with confidence.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paula Goldman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1541608208\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781541608207\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Basic Venture\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/15\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Paula Goldman","offers":[{"title":"Hardcover","offer_id":48154307526911,"sku":"9781541608207","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2de6734d-ed0d-4eba-939d-35394f058ff3.jpg?v=1770789287","url":"https:\/\/www.whiterainbookhouse.com\/products\/manage-the-machine-paula-goldman-9781541608207","provider":"WR Book House","version":"1.0","type":"link"}