{"product_id":"management-and-marketing-for-improved-joszs-duarte-santos-9781799872665","title":"Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector","description":"\"This book provides knowledge and skills to allow readers with the ability to apply management and marketing techniques on strategic, tactical and operational aspects of organizations with emphasis on the healthcare industry presenting strategies on topics such as operations management, quality management, human resources, brand management, digital marketing, content marketing, customer experience\"--\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e José Duarte Santos\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1799872661\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781799872665\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Business Science Reference\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/02\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 380\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.45lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.78d","brand":"José Duarte Santos","offers":[{"title":"Paperback","offer_id":46334564892927,"sku":"9781799872665","price":190.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_83ba6f1c-c1d1-427c-a601-39b21dbfe2cf.jpg?v=1731467166","url":"https:\/\/www.whiterainbookhouse.com\/products\/management-and-marketing-for-improved-joszs-duarte-santos-9781799872665","provider":"WR Book House","version":"1.0","type":"link"}