{"product_id":"management-consultants-acceptance-of-internet-kennedy-k-amofa-9781483451299","title":"Management Consultants' Acceptance of Internet Technology: An Empirical Study of the Determinants of Web Analytics Technology Acceptance","description":"The Internet continues to offer businesses new tools to enhance infrastructure-and new Web analytics technology (WAT) is helping organizations aggregate and integrate online user behavior data for management operations and strategic planning. This research study developed a model based on unified theory of acceptance use of technology (UTAUT) premises to provide empirical evidence to support management consultants' acceptance of WAT. The study sought input from almost three hundred management consultants, and the results show a positive correlation among the determinants, including effort expectations, performance expectations, social influence, facilitating conditions, and behavioral intentions. In fact, performance expectancy, effort expectancy, social influence, and facilitating conditions can predict sixty-two percent of the behavior intention of management consultants to accept WAT...\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kennedy K. Amofa\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1483451291\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781483451299\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lulu Publishing Services\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/17\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 140\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.47lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.33d","brand":"Kennedy K. Amofa","offers":[{"title":"Paperback","offer_id":48518635913471,"sku":"9781483451299","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e0607ea8-4abc-491e-a0dd-9552048f6afd.jpg?v=1778735066","url":"https:\/\/www.whiterainbookhouse.com\/products\/management-consultants-acceptance-of-internet-kennedy-k-amofa-9781483451299","provider":"WR Book House","version":"1.0","type":"link"}