{"product_id":"marketing-essentials-marketing-research-project-mcgraw-hill-education-9780078259753","title":"Marketing Essentials Marketing Research Project Workbook","description":"Includes: Primary and secondary research methods, quantitative and qualitative research techniques, questionnaire design and implementation, sampling methods, data collection, reporting, and analysis, research report and presentation guidelines, workbook activities for each chapter, DECA connections for each chapter.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e McGraw-Hill Education\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0078259754\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780078259753\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill\/Glencoe\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/22\/2001\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 170\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.73lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.82h x 8.42w x 0.28d","brand":"McGraw-Hill Education","offers":[{"title":"Paperback","offer_id":48621656506623,"sku":"9780078259753","price":19.75,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-essentials-marketing-research-project-mcgraw-hill-education-9780078259753","provider":"WR Book House","version":"1.0","type":"link"}