{"product_id":"marketing-experience-management-james-seligman-9781445251189","title":"Marketing Experience Management: The Consumer Experience Journey","description":"In today's world of modern marketing, either be online or in a router shop, marketing communications need to be targeted towards every customer and every single touchpoint in the organisation trade opportunities to maximise revenues. Researchers identified that establishing a relationship with the customer through these custom experience management drives growth end increase profits. The outline of this book provides guidance and direction in the case steps of looking after customers in treating each case successfully through customer experience management execution in all forms of industry. Customer experience management has dynamic outcomes. Working teams can obtain insight, objectives, and strategies through this book, build a positive brand experience, gain interchange between the customer and the organisation, and drive growth through innovation, an upgrade, and value. Keywords: Experience, psychology, consumers, value, worth, insight, co-creation.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e James Seligman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1445251183\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781445251189\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lulu.com\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/31\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 566\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.47lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 1.15d","brand":"James Seligman","offers":[{"title":"Paperback","offer_id":48439170826495,"sku":"9781445251189","price":31.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ce8f7be6-860d-4d2d-bdd7-e3475eccbd6e.jpg?v=1777175913","url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-experience-management-james-seligman-9781445251189","provider":"WR Book House","version":"1.0","type":"link"}