{"product_id":"marketing-for-microbudget-films-nick-mackintosh-smith-9781041019985","title":"Marketing for Microbudget Films","description":"\u003cp\u003eIn \u003ci\u003eMarketing for Microbudget Films\u003c\/i\u003e, feature film director, producer and educator Nick Mackintosh-Smith shares a combination of blockbuster and indie techniques for targeting a dedicated audience. Mackintosh-Smith provides hands-on suggestions for strategies designed to match a variety of genres, territories and viewer tastes.\u003c\/p\u003e\u003cp\u003eMackintosh-Smith, along with a diverse cross-section of industry veterans, offers advice on effective promotion, from building relationships with audience members to large-scale distribution companies. Readers will learn invaluable tactics, such as working with film commissions and other film-friendly organisations; the nuts and bolts of posters, trailers and bonus material; how to maintain audience interest during the postproduction process; as well as maximising the latest social media techniques in multiple territories.\u003c\/p\u003e\u003cp\u003eWith indispensable facts, figures, case studies and resources, \u003ci\u003eMarketing for Microbudget Films\u003c\/i\u003e provides a wealth of techniques to use in a way that will inform, assist and motivate moviemakers of all levels.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Nick Mackintosh-Smith\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 104101998X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781041019985\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/23\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 240\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.79lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.53d","brand":"Nick Mackintosh-Smith","offers":[{"title":"Paperback","offer_id":48065334116607,"sku":"9781041019985","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b8317c53-1d04-4dbc-bad5-4ef80472f5b2.jpg?v=1768674507","url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-for-microbudget-films-nick-mackintosh-smith-9781041019985","provider":"WR Book House","version":"1.0","type":"link"}