{"product_id":"marketing-for-the-mental-health-david-p-diana-9780470560914","title":"Marketing for the Mental Health Professional","description":"\u003cb\u003ePraise for \u003ci\u003eMarketing for the Mental Health Professional: An Innovative Guide for Practitioners\u003c\/i\u003e\u003c\/b\u003e \u003cp\u003e\"This book is packed with useful strategies that have worked for years and years in the business world. People who follow the advice here are going to go places.\"\u003cbr\u003e --\u003cb\u003eDr. Thomas Phelan, Psychologist and bestselling author of \u003ci\u003e1-2-3 Magic\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"David's book is brilliant  He guides us through our own resistance and the unquestioned beliefs we have held around marketing, money, and our profession. Not only have I received a long-overdue education, David has inspired in me the creativity, courage, and confidence to create my own vision.\"\u003cbr\u003e --\u003cb\u003eMelinda Edwards, MD, Psychiatrist\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eA hands-on guide to building a successful mental health practice\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThere is real opportunity for growth, advancement, and overall success within the mental health profession. \u003ci\u003eMarketing for the Mental Health Professional\u003c\/i\u003e helps you acquire and apply the powerful, proven sales and marketing techniques and strategies needed to create and cultivate a thriving mental health practice.\u003c\/p\u003e \u003cp\u003eFilled with real-life stories and helpful tips, this book provides you with the tools to build your practice, including guidance on: \u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eUsing customer-based selling to create a thriving practice\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eDeveloping effective strategies for engaging clients, building credibility, and earning loyalty\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eIdentifying true prospects that will lead to long-term success\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eUsing power, influence, and persuasion to help grow your practice\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eCreating an impression and being remembered\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eUsing Internet technology to start a conversation and build relevance\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eA practical guide for professionals looking to achieve long-term success in the field, \u003ci\u003eMarketing for the Mental Health Professional\u003c\/i\u003e proposes a different way of thinking about the profession. It leverages and incorporates key business, sales, and marketing principles that \"best in class\" organizations and sales\/marketing professionals use to generate an increase in market share, financial wealth, and overall achievement.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e David P. Diana\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0470560916\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470560914\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/05\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.65lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 0.60d","brand":"David P. Diana","offers":[{"title":"Paperback","offer_id":45064491139327,"sku":"9780470560914","price":36.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_aa4ea555-6581-424c-bd8d-b4e6d0ebbd7d.jpg?v=1712124450","url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-for-the-mental-health-david-p-diana-9780470560914","provider":"WR Book House","version":"1.0","type":"link"}