{"product_id":"marketing-god-donna-a-heckler-9781681924007","title":"Marketing God: Inspired Strategies for Building the Kingdom","description":"\u003cp\u003e\u003cb\u003eMarketing God\u003c\/b\u003e is a crash course unlike any you've had before, meant for Catholic parishes, dioceses, religious orders, Catholic organizations, start-ups, apostolates, and anyone who is passionate about their Christian faith and looking for ways to share it effectively.\u003c\/p\u003e \u003cp\u003eDonna A. Heckler, a global marketing executive who has served a variety of multibillion-dollar organizations with names you know, offers her winning strategies and critical corporate marketing insights to faith-based organizations to help them build their brands and craft messages that are relevant, meaningful, and true.\u003c\/p\u003e \u003cp\u003eThis primer on effective marketing and communication in the context of faith includes: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eForty identified corporate strategies that are most critical to faith-based organizations\u003c\/li\u003e \u003cli\u003eA no-nonsense approach to marketing, branding, and positioning your parish or organization\u003c\/li\u003e \u003cli\u003eSimple strategies you can start using today\u003c\/li\u003e \u003cli\u003eScripture references that help illustrate the strategies\u003c\/li\u003e \u003cli\u003eA handy glossary of marketing terms for the non-marketer\u003c\/li\u003e \u003c\/ul\u003e You will learn (and quickly) that marketing is not a bad word for Catholics -- or for any Christians. It's a concept, complete with a series of tactics, that can be employed to help further the Kingdom.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Donna A. Heckler\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1681924005\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781681924007\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Our Sunday Visitor\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/26\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 184\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.40h x 5.40w x 0.30d","brand":"Donna A. Heckler","offers":[{"title":"Paperback","offer_id":44790492987647,"sku":"9781681924007","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b3b5961d-583f-480e-ab89-613bf0d3b737.jpg?v=1707289101","url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-god-donna-a-heckler-9781681924007","provider":"WR Book House","version":"1.0","type":"link"}