{"product_id":"marketing-interior-design-lloyd-princeton-9781621532545","title":"Marketing Interior Design","description":"In this essential guide, now updated to include social media outlets and address changes in the economy, leading marketing consultant Lloyd Princeton offers you the same high-quality insights that he shares with his clientele. Drawing on his professional expertise as well as the experiences of his clients, he provides detailed advice on: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eFiguring out what to charge and finding the confidence to demand that price\u003c\/li\u003e\n\u003cli\u003eWriting your business statement\u003c\/li\u003e\n\u003cli\u003eBranding your business, including designing promotional materials\u003c\/li\u003e\n\u003cli\u003eFinding leads and taking advantage of them through networking\u003c\/li\u003e\n\u003cli\u003eLanding jobs and learning how to handle the interview process\u003c\/li\u003e\n\u003cli\u003eProtecting yourself with contracts\u003c\/li\u003e\n\u003cli\u003eTaking full advantage of social media platforms\u003c\/li\u003e\n\u003cli\u003eBidding for and negotiating projects in a post-recession climate \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eAlso included are examples of good (and bad) marketing materials, first-hand stories, and sample contract forms. If you are starting out in the field of interior design, or just want to retool your existing business, you need this book!\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lloyd Princeton\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1621532542\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781621532545\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Allworth\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/01\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 224\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.85lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 6.00w x 1.00d","brand":"Lloyd Princeton","offers":[{"title":"Paperback","offer_id":48850378162431,"sku":"9781621532545","price":24.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-interior-design-lloyd-princeton-9781621532545","provider":"WR Book House","version":"1.0","type":"link"}