{"product_id":"marketing-national-parks-for-sustainable-stephen-l-wearing-9781845415570","title":"Marketing National Parks for Sustainable Tourism","description":"\u003cp\u003eThis book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas. The main themes address the foundation principles of marketing and contextualise these principles around a series of key insights and challenges related to the delivery of sustainable tourism services in national parks. The book centres on the issues faced by park managers as they address the need to manage national parks sustainably for future generations. It will be of interest to natural resource and tourism students, tourism scholars and natural resource managers as well as researchers in the areas of geography and forestry.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Stephen L. Wearing,Stephen Schweinsberg,John Tower\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1845415574\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781845415570\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Channel View Publications\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/04\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 155\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 0.50d","brand":"Stephen L. Wearing","offers":[{"title":"Paperback","offer_id":48486175670527,"sku":"9781845415570","price":45.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7095c094-805d-41fc-9e91-7dcf19f177b2.jpg?v=1778054176","url":"https:\/\/www.whiterainbookhouse.com\/products\/marketing-national-parks-for-sustainable-stephen-l-wearing-9781845415570","provider":"WR Book House","version":"1.0","type":"link"}