{"product_id":"mass-communication-and-public-health-charles-k-atkin-9780803939257","title":"Mass Communication and Public Health: Complexities and Conflicts","description":"The media influence how we live--and die. Tobacco can kill us, yet we continue to smoke. Drinking and driving is a lethal combination, yet we continue to drive when inebriated. Poor diet slowly destroys us, yet we continue to eat unhealthily. Why? Evolving from a national conference, Mass Communication and Public Health examines why public information campaigns have achieved limited success and what can be done to improve their effectiveness. This up-to-date volume has a fourfold focus:\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Charles K. Atkin,Lawrence Wallack\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0803939256\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780803939257\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/01\/1990\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 200\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.92h x 6.42w x 0.53d","brand":"Charles K. Atkin","offers":[{"title":"Paperback","offer_id":48443694842111,"sku":"9780803939257","price":169.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9562d8f6-3dd9-45b2-a5be-c794e00a2c4c.jpg?v=1777207195","url":"https:\/\/www.whiterainbookhouse.com\/products\/mass-communication-and-public-health-charles-k-atkin-9780803939257","provider":"WR Book House","version":"1.0","type":"link"}