{"product_id":"mass-notification-and-crisis-communications-denise-c-walker-9781439874387","title":"Mass Notification and Crisis Communications: Planning, Preparedness, and Systems","description":"\u003cp\u003eMass communication in the midst of a crisis must be done in a targeted and timely manner to mitigate the impact and ultimately save lives. Based on sound research, real-world case studies, and the author's own experiences, \u003cstrong\u003eMass Notification and Crisis Communications: Planning, Preparedness, and Systems\u003c\/strong\u003e helps emergency planning professionals create a crisis communications plan that works by establishing upfront relationships with responders, enacting protocols, and utilizing technology to effectively message the intended audience.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eProviding communication best practices to professionals, the book: \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cul\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eReviews the challenges organizations face with communications in the face of various types of disasters \u003c\/li\u003e \u003cli\u003eHelps to outline the target audience of the communiqué\u003c\/li\u003e \u003cli\u003eDescribes different communication techniques used throughout history during peace and wartime\u003c\/li\u003e \u003cli\u003eProvides methods for getting the right message across the first time\u003c\/li\u003e \u003cli\u003eExplores how social media can be a powerful tool in message dissemination\u003c\/li\u003e \u003cli\u003eExamines the legal landscape to ensure managers are in compliance with international, federal, state, and local regulatory requirements\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eAligned with the U.S. Department of Homeland Security's National Emergency Communications Plan-as well as the U.S. strategic plan to improve emergency response communications-the book provides recommendations to key decision makers given all considerations that must be weighed and factored in during a crisis. \u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Denise C. Walker\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1439874387\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781439874387\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e CRC Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/19\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 550\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.35lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.40w x 1.50d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 04\/01\/2012 pg. 96","brand":"Denise C. Walker","offers":[{"title":"Hardcover","offer_id":45478704578815,"sku":"9781439874387","price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_82a0b61c-95c4-4324-9c88-b5dba0ddf6ad.jpg?v=1715935603","url":"https:\/\/www.whiterainbookhouse.com\/products\/mass-notification-and-crisis-communications-denise-c-walker-9781439874387","provider":"WR Book House","version":"1.0","type":"link"}