{"product_id":"media-in-church-and-mission-viggo-sogaard-9780878082421","title":"Media in Church and Mission: Communicating the Gospel","description":"\u003cp\u003e\u003cstrong\u003eSummarizing the Dimensions of Christian Communication\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eToo many today are borrowing uncritically from the world of secular marketing and seem to be blithely unaware that the gospel is not a consumer product to be sold persuasively to a waiting world. There is a great temptation to be so focused on felt needs that the gospel ceases being the narrow way and becomes, instead, a broad way to human fulfillment. Unless real caution is exercised, masses are attracted and churches become filled with those to whom Christianity is only a veneer over an otherwise secular life.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eS gaard succeeds in driving home the sometimes forgotten point that strategies, no matter how skillfully they are conceived, are des-tined to failure unless it is fully recognized that the Holy Spirit is the ultimate persuader. There is, in short, a mysterious interworking between strategies and the ministry of the Holy Spirit. An imbalance on either side of this equation is untenable.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThe majority of the chapters offer practical insights into how such media as audio cassettes, radio, film, and television can, if properly used, play an important role in conversion and spiritual growth. But the author never loses sight of the fact that the single most important medium is face-to-face communication in the context of the local Christian fellowship.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Viggo Sogaard, Viggo Sgaard\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0878082425\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780878082421\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e William Carey Library Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.99lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.68d","brand":"Viggo Sogaard","offers":[{"title":"Paperback","offer_id":46838268428543,"sku":"9780878082421","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ca450094-ab56-40a1-ba20-696d9a9eb827.jpg?v=1746589309","url":"https:\/\/www.whiterainbookhouse.com\/products\/media-in-church-and-mission-viggo-sogaard-9780878082421","provider":"WR Book House","version":"1.0","type":"link"}