{"product_id":"michigan-avenue-1951-wallace-j-gordon-9781418429065","title":"Michigan Avenue, 1951: The adventures of an innocent in the advertising wars.","description":"One man's memoir about a decade in Chicago. One story that's a hundred stories, about: -- The Great American Novel that never got written-- -- A young writer's introduction to big-agency advertising-- -- Ads and commercials and clients and bosses-- -- Hits and misses and triumphs and catastrophies-- -- A lovely young lady who became a supportive wife and mother-- -- Three young sons who kept both parents hopping-- -- Garrets and apartments and dream houses in the suburbs-- -- And an interesting look at America in the '50's from a front-row seat in the advertising that helped propel it. How it worked and didn't work, scored and struck out, rewarded and punished, and just about everything else.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wallace J. Gordon\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1418429066\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781418429065\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Authorhouse\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/20\/2005\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 448\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.44lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 1.00d","brand":"Wallace J. Gordon","offers":[{"title":"Paperback","offer_id":44149359870207,"sku":"9781418429065","price":22.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e489428b-2303-40fd-a6ad-d18b5bceefba.jpg?v=1688456262","url":"https:\/\/www.whiterainbookhouse.com\/products\/michigan-avenue-1951-wallace-j-gordon-9781418429065","provider":"WR Book House","version":"1.0","type":"link"}