{"product_id":"mixed-race-politics-and-neoliberal-multiculturalism-ji-hyun-ahn-9783319657738","title":"Mixed-Race Politics and Neoliberal Multiculturalism in South Korean Media","description":"\u003cp\u003eThis book studies how the increase of visual representation of mixed-race Koreans formulates a particular racial project in contemporary South Korean media. It explores the moments of ruptures and disjuncture that biracial bodies bring to the formation of neoliberal multiculturalism, a South Korean national racial project that re-aligns racial lines under the nation's neoliberal transformation. Specifically, Ji-Hyun Ahn examines four televised racial moments that demonstrate particular aspects of neoliberal multiculturalism by demanding distinct ways of re-imagining what it means to be Korean in the contemporary era of globalization. Taking a critical media\/cultural studies approach, Ahn engages with materials from archives, the popular press, policy documents, television commercials, and television programs as an inter-textual network that actively negotiates and formulates a new racialized national identity. In doing so, the book provides a rich analysis of the ongoing struggle over racial reconfiguration in South Korean popular media, advancing an emerging scholarly discussion on race as a leading factor of social change in South Korea.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ji-Hyun Ahn\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3319657739\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783319657738\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/19\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 231\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.81d","brand":"Ji-Hyun Ahn","offers":[{"title":"Hardcover","offer_id":44125963321599,"sku":"9783319657738","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8e03fcc7-41bb-40a6-a0a0-3d702c561192.jpg?v=1687445539","url":"https:\/\/www.whiterainbookhouse.com\/products\/mixed-race-politics-and-neoliberal-multiculturalism-ji-hyun-ahn-9783319657738","provider":"WR Book House","version":"1.0","type":"link"}