{"product_id":"mobile-disruptions-in-the-middle-john-pavlik-9781138050051","title":"Mobile Disruptions in the Middle East: Lessons from Qatar and the Arabian Gulf Region in Mobile Media Content Innovation","description":"\u003cp\u003e\u003cem\u003eMobile Disruptions in the Middle East\u003c\/em\u003e identifies trends in mobile media use in Qatar and the United Arab Emirates and, more broadly, explores their impact on the nature of digital journalism. Mobility has long been an important aspect of life in the Middle East; therefore a study of this region presents a unique opportunity to examine the role of mobile media and its future directions.\u003c\/p\u003e\u003cp\u003eBasing its analysis on original research, including multiyear surveys and case studies, the book reveals patterns of audience engagement with mobile media in the Gulf area, with particular emphasis on online journalism. The research also illustrates how and to what extent media organizations are developing and delivering content uniquely designed for mobile media and consumption. Drawing on these findings, the authors look at possible developments in mobile media content strategies, including those for news content, as wearable and other emerging media forms enter the marketplace. \u003c\/p\u003e\u003cp\u003eMobile Disruptions in the Middle East provides an important insight into a region that is both globally active and mobile-first, yet whose use of digital media is historically under-researched. As a result, the book helps to advance understanding of consumer preference for content types on mobile media, especially in relation to the transformation of journalism.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e John Pavlik,Everette Dennis,Rachel Davis Mersey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1138050059\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138050051\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 100\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.60h x 5.60w x 0.50d","brand":"John Pavlik","offers":[{"title":"Hardcover","offer_id":48087695687935,"sku":"9781138050051","price":82.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_40836de2-d503-4580-905c-a34a07e6861e.jpg?v=1769100890","url":"https:\/\/www.whiterainbookhouse.com\/products\/mobile-disruptions-in-the-middle-john-pavlik-9781138050051","provider":"WR Book House","version":"1.0","type":"link"}