{"product_id":"nagaland-through-new-eyes-imosongla-jamir-9798274867375","title":"Nagaland Through New Eyes: Tourism Insights, Narratives \u0026 Experiences","description":"The concept of tourism as we see today is considered as a new phenomenon but in real\u003cbr\u003esense of the word this concept is as old as early civilization. Tourism today is becoming\u003cbr\u003eone of the most flourishing industries in the world. It is poised to become the major\u003cbr\u003eglobal industry by the end of the century as it offers opportunities for economic, cultural\u003cbr\u003eand political exchanges at all leaves. Travel and tourism is one of the best vocational\u003cbr\u003ecourse options available in view of the changing time and market requirements. It is also\u003cbr\u003ea labour intensive industry and provides high growth career prospects for specialists.\u003cbr\u003eTourism is emerging as one of the biggest employers than in other economic sector. After\u003cbr\u003epetroleum, tourism at present is the second largest and the fastest growing industries in\u003cbr\u003ethe world. It is anticipated that by 2020, tourism is poised to be single most important\u003cbr\u003einfluence on global trade and commerce. 1\u003cbr\u003eThe emergence of tourism is an important instrument for human development including\u003cbr\u003eemployment generation, poverty elevation, environmental regeneration apart from\u003cbr\u003epromoting social integration and international understanding also necessitates the\u003cbr\u003eenunciation of a pragmatic tourism plan. Looking at the context of India, we have not\u003cbr\u003ebeen able to exploit the potential fully as our international FTA share of the global\u003cbr\u003etourism market is just a mere 0.64 compared to tiny countries such as Singapore and\u003cbr\u003eMalaysia accounting for 1.4% and 2.5% 2 of the global tourist traffic only. One reason of\u003cbr\u003eour dismal performance on this front is due to the lack of proper infrastructure, \u003cbr\u003eAdvertisement, road and transport and also due to the presence of militants\/insurgency\u003cbr\u003emovements.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Imosongla Jamir,Neelu Verma,Vijay Kumar\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798274867375\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/17\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 138\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 8.00w x 0.30d","brand":"Imosongla Jamir","offers":[{"title":"Paperback","offer_id":49083803894015,"sku":"9798274867375","price":50.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/nagaland-through-new-eyes-imosongla-jamir-9798274867375","provider":"WR Book House","version":"1.0","type":"link"}