{"product_id":"national-cultures-role-in-international-johanna-schziberl-9783639058321","title":"National Culture's Role in International Business","description":"Multinational companies are influenced by national culture. Members of a multinational corporation are influenced by national culture. National culture itself is influenced by many variables such as eco-nomy and politics that, again, influence multinational corporations and their members. Especially in international business, culture is treated as an all-purpose variable for all kinds of difficulties that occur and only little attention is paid to all other relevant factors that might come into account. This book gives a more detailed view and a more gradual distinction on how national culture influences a multinational company on an organizational and on an individual level. Moreover, the other side of the coin is discussed: How far culture is determined by its environ-ment. The three levels of analysis - culture in its environment, on an organizational and individual level - are treated separately and con-secutively, implications for management are drawn. The aim is to provide the reader with a more detailed distinction of what situations, phenomenons or problems in international business are really culture-driven and - which ones are not.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Johanna Schöberl\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3639058321\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783639058321\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e VDM Verlag Dr. Mueller E.K.\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/21\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 140\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.43lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.30d","brand":"Johanna Schöberl","offers":[{"title":"Paperback","offer_id":47474361237759,"sku":"9783639058321","price":63.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_09ffea60-a45f-4775-b5a1-3d09a33a9ed9.jpg?v=1762316243","url":"https:\/\/www.whiterainbookhouse.com\/products\/national-cultures-role-in-international-johanna-schziberl-9783639058321","provider":"WR Book House","version":"1.0","type":"link"}