{"product_id":"net-worth-john-hagel-9780875848891","title":"Net Worth: Shaping Markets When Customers Make the Rules","description":"\u003cp\u003e\u003ci\u003eNet Worth\u003c\/i\u003e explains how businesses can benefit by forming new partnerships with customers in matters of information capture and privacy. Consumers are losing patience with companies that use personal data about buying habits, income levels, and credit card usage for corporate gain. What consumers need is a new kind of business--an information intermediary or infomediary--to protect customers' privacy while maximizing their information assets. Companies playing the infomediary role will become agents of customer information, marketing such data to businesses on consumers' behalf and protecting consumer privacy. John Hagel, co-author of the bestselling \u003ci\u003eNet Gain\u003c\/i\u003e, teams with Marc Singer to lay out the underlying economic and competitive dynamics that will foster the emerging business of the infomediary. \u003ci\u003eNet Worth\u003c\/i\u003e identifies the convergence of commerce, technology, and consumer frustration as the incubator for the infomediary business, as consumers seek to release their personal information only when they can receive value in exchange for their data.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e John Hagel, Marc Singer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0875848893\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780875848891\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/08\/1999\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.46lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.66h x 6.51w x 1.16d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 02\/08\/1999 pg. 208\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 02\/15\/1999 pg. 163\u003cbr\u003e\u003ci\u003eBooklist\u003c\/i\u003e 02\/15\/1999 pg. 1016\u003cbr\u003e\u003ci\u003eIngram PTR\u003c\/i\u003e 07\/01\/1999 pg. 13\u003cbr\u003e\u003ci\u003eBusiness Connections\u003c\/i\u003e 09\/01\/1999 pg. 22\u003c\/p\u003e","brand":"John Hagel","offers":[{"title":"Hardcover","offer_id":46838268330239,"sku":"9780875848891","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e486f38a-d8a0-4776-bbe8-a5afed48ddd3.jpg?v=1746589309","url":"https:\/\/www.whiterainbookhouse.com\/products\/net-worth-john-hagel-9780875848891","provider":"WR Book House","version":"1.0","type":"link"}