{"product_id":"none-yards-tom-danyluk-9781718950573","title":"None Yards!: 30 Years of John Madden in the Broadcast Booth","description":"\u003cp\u003eJohn Madden, the churning, eruptive Oakland Raiders head coach, quit the sideline for good in early 1979. By the winter of '81, he had become pro football's premier TV analyst in a dazzling, rocketing shot to the top. For nearly three decades, he remained there.\u003c\/p\u003e\u003cp\u003eFormer NBC announcer Charlie Jones once said, \"John Madden is one of those people who has IT, whatever IT is. That extra star- quality within their profession. You know it when you see it. Tom Cruise has IT. John Elway has IT. So does John Madden.\" \u003c\/p\u003e\u003cp\u003eFor Madden, IT was the ability to deliver pro football to his audience in a widely consumable style. From the CEO to the car mechanic, his message was embraced. To the complex, he injected simplicity; to the obvious, he identified technique; to the combatants in uniform, he added warmth and levity.\u003c\/p\u003e\u003cp\u003eThis book, however, is no treatise on the Madden style, or some draining dissection of his popularity. It's simply a collection of quotes, the things he said along the way. His words and critiques and opinions, from the rise of the Walsh 49ers through the Aikman-Irvin-Smith Cowboys to the brilliance of Brady\/Manning. Thirty years of oral history. \u003c\/p\u003e\u003cp\u003eIt's Madden on football, as he witnessed it live.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tom Danyluk\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1718950578\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781718950573\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/13\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 148\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.59lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.32d\u003c\/p\u003e","brand":"Tom Danyluk","offers":[{"title":"Paperback","offer_id":43996412903679,"sku":"9781718950573","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ef8d8183-2e5f-407d-a0fe-cf04333e2a7b.jpg?v=1683341547","url":"https:\/\/www.whiterainbookhouse.com\/products\/none-yards-tom-danyluk-9781718950573","provider":"WR Book House","version":"1.0","type":"link"}