{"product_id":"on-multimodality-jonathan-alexander-9780814134122","title":"On Multimodality: New Media in Composition Studies","description":"\u003cp\u003e\u003cb\u003eWinner of the 2015 CCCC Outstanding Book Award\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eAs our field of composition studies invites students to compose with new media and multimedia, we need to ask about other possibilities for communication, representation, and making knowledge--including possibilities that may exceed those of the letter, the text based, the composed. \u003c\/p\u003e\u003cp\u003eIn this provocative look at how composition incorporates new forms of media into actual classrooms, Jonathan Alexander and Jacqueline Rhodes argue persuasively that composition's embrace of new media and multimedia often makes those media serve the rhetorical ends of writing and composition, as opposed to exploring the rhetorical capabilities of those media. Practical employment of new media often ignores their rich contexts, which contain examples of the distinct logics and different affordances of those media, wasting the very characteristics that make them most effective and potentially revolutionary for pedagogy. \u003ci\u003eOn Multimodality: New Media in Composition Studies\u003c\/i\u003e urges composition scholars and teachers to become aware of the rich histories and rhetorical capabilities of new media so that students' work with those media is enlivened and made substantive.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jonathan Alexander, Jacqueline Rhodes\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0814134122\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780814134122\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e National Council of Teachers of English (Ncte\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/18\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 232\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.71lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 5.50h x 8.40w x 0.70d","brand":"Jonathan Alexander","offers":[{"title":"Paperback","offer_id":44129243463935,"sku":"9780814134122","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_eb85a9c9-dac1-4036-8fcb-3e0d7589b074.jpg?v=1687462830","url":"https:\/\/www.whiterainbookhouse.com\/products\/on-multimodality-jonathan-alexander-9780814134122","provider":"WR Book House","version":"1.0","type":"link"}