{"product_id":"once-upon-a-bottom-line-sheryl-green-9781732331112","title":"Once Upon a Bottom Line: Harnessing the Power of Storytelling in Sales","description":"\u003cp\u003eSales can be hard  \u003c\/p\u003e\u003cp\u003eIt's challenging to not only connect with your potential clients but to establish trust. Luckily, you have the single most powerful tool at your disposal. You have the power of story. \u003c\/p\u003e\u003cp\u003eThis practical, easy to follow book will help you navigate the ins and outs of storytelling for sales. You will discover: \u003c\/p\u003e \u003cul\u003e  \u003cli\u003eWhy you need to connect to their heart in order to connect to their wallet.\u003c\/li\u003e  \u003cli\u003eWhy you should never... ever... ever tell the Starfish story.\u003c\/li\u003e  \u003cli\u003eHow aligning your business with a non-profit may be the best business (and karma) decision you ever make.\u003c\/li\u003e  \u003cli\u003eThe 3(ish) stories that you must have in your arsenal.\u003c\/li\u003e  \u003cli\u003eHow the 3 Bears can teach you everything you need to know about story.\u003c\/li\u003e  \u003cli\u003eWhere to mine for story gold.\u003c\/li\u003e  \u003cli\u003eAnd much more \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhen you are ready to take your sales up a notch and increase your bottom line, learn to harness the power of story with \"Once Upon a Bottom Line(TM).\" \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sheryl Green\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1732331111\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781732331112\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Something to Chew on Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/06\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 178\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.42lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.25w x 0.38d","brand":"Sheryl Green","offers":[{"title":"Paperback","offer_id":46465540456703,"sku":"9781732331112","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5d00adab-3d6f-4a54-aee1-3de9530c57ca.jpg?v=1736346549","url":"https:\/\/www.whiterainbookhouse.com\/products\/once-upon-a-bottom-line-sheryl-green-9781732331112","provider":"WR Book House","version":"1.0","type":"link"}