{"product_id":"people-analytics-text-mining-mong-shen-ng-9781091118539","title":"People Analytics \u0026 Text Mining with R","description":"You don't need to buy expensive statistical software like SPSS. \u003cb\u003eThis book teaches you R (R can be downloaded for free), People Analytics, Social Media Analytics, Text Mining and Sentiment Analysis\u003c\/b\u003e. It is written \u003cb\u003efor people with absolutely NO knowledge of R programming\u003c\/b\u003e, with step-by-step print-screen instructions. The \u003cb\u003esample R codes are kept simple, short \u0026amp; straightforward so that you are not overwhelmed\u003c\/b\u003e with too much unnecessary information, and \u003cb\u003efocuses on the R codes relevant to people analytics\u003c\/b\u003e, so that you'll be up-and-running in no time. If you are new to R programming, this is the book for you. As R is developed specially for statistical analysis, you can run complicated statistical number crunching (Correlation, Multiple \u0026amp; Logistic Regression, etc.) by simply entering a few commands. This book \u003cb\u003ecovers a wide People Analytics scope\u003c\/b\u003e (Benefits, Compensation, Culture, Diversity \u0026amp; Inclusion, Engagement, Leadership, Learning \u0026amp; Development, Personality Traits, Performance Management, Recruitment, Sales Incentives) with numerous real-world examples, and shows how \u003cb\u003ePeople Analytics with R can help you\u003c\/b\u003e: \u003cbr\u003e1) Run Social Media Analytics, Text mining \u0026amp; Sentiment Analysis with R. \u003cbr\u003e2) Predict employees' flight-risk using R's Correlation \u0026amp; Logistic Regression function. \u003cbr\u003e3) Identify the personality traits of top performing Customer Service staff and Sales staff using R's correlation function.\u003cbr\u003e4) Predict impact of Employee Engagement on Customer Satisfaction, Revenue and Shareholder Returns, etc. using R's Correlation \u0026amp; Multiple Regression function. \u003cbr\u003e5) Predict impact of Learning \u0026amp; Development on Sales, using R's Multiple Regression function.\u003cbr\u003e6) Predict Diversity \u0026amp; Inclusion's impact on Revenue and EBIT using R's Multiple Regression function. You'll be taught how to convert your company's ethnicity diversity mix (70% Chinese: 20% Malay: 10% Indian) to an index number (e.g. diversity index of 2.7), then use R's Multiple Regression to predict your company sales, if your company's \"diversity Index\" is 2.7 and if you spend $90 on advertising.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Mong Shen Ng\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1091118531\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781091118539\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/21\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 370\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.25h x 7.50w x 0.77d","brand":"Mong Shen Ng","offers":[{"title":"Paperback","offer_id":43988375044351,"sku":"9781091118539","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e2acce21-8177-42ef-845a-f2b585a5fe79.jpg?v=1683294180","url":"https:\/\/www.whiterainbookhouse.com\/products\/people-analytics-text-mining-mong-shen-ng-9781091118539","provider":"WR Book House","version":"1.0","type":"link"}