{"product_id":"persuading-people-harvard-business-review-9781422122730","title":"Persuading People: Expert Solutions to Everyday Challenges","description":"Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to: \u003cbr\u003e- Build your credibility\u003cbr\u003e- Adapt your pitch to your audience\u003cbr\u003e- Win your listeners' minds and hearts\u003cbr\u003e- Overcome resistance to your proposals\u003cbr\u003e- Leverage the forces that move people to embrace new ideas\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Harvard Business Review\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1422122735\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781422122730\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harvard Business Review Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/04\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 91\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.04h x 4.97w x 0.31d","brand":"Harvard Business Review","offers":[{"title":"Paperback","offer_id":43980334334207,"sku":"9781422122730","price":9.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d515d3d1-c269-4f6f-be75-de4e6ce7aefa.jpg?v=1683249332","url":"https:\/\/www.whiterainbookhouse.com\/products\/persuading-people-harvard-business-review-9781422122730","provider":"WR Book House","version":"1.0","type":"link"}