{"product_id":"pharma-anti-counterfeiting-mark-davison-9780470616178","title":"Pharma Anti-Counterfeiting","description":"This book overviews and integrates the business and technical issues that pharmaceutical companies need to know in order to combat the major global problem of counterfeit medicines. In addition to discussion of the problems, the author Davison addresses analytical techniques scientists use to detect counterfeits and presents some possible solutions to the threat of counterfeit medical products. Coverage moves from basic overview of the problem, costs \/ risks to consumers (toxic products, mistrust of drug companies) and business (revenue loss, public trust), government oversight and regulation, authentication strategies (packaging, analytical techniques), product tracking and supply chain, and case studies from around the globe.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Mark Davison\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0470616172\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470616178\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/26\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 426\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.20lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 0.90d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 10\/01\/2011 pg. 80","brand":"Mark Davison","offers":[{"title":"Hardcover","offer_id":44119730618623,"sku":"9780470616178","price":115.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_87e31aac-132e-446b-b088-00a417e5835d.jpg?v=1687410666","url":"https:\/\/www.whiterainbookhouse.com\/products\/pharma-anti-counterfeiting-mark-davison-9780470616178","provider":"WR Book House","version":"1.0","type":"link"}