{"product_id":"pharma-marketing-management-elsea-lewis-9788197595738","title":"Pharma Marketing Management","description":"\u003cp\u003ePharma Marketing Management provides a comprehensive overview of the principles, strategies, and best practices in pharmaceutical marketing management. Through collaboration with experts, this book covers topics such as market analysis, product positioning, branding, promotion, pricing, distribution, regulatory compliance, digital marketing, and market access strategies. With theoretical insights and practical strategies, readers gain a thorough understanding of pharma marketing management. Bridging theory and application, this book empowers professionals to navigate the complexities of marketing pharmaceutical products with integrity, innovation, and strategic insight.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Elsea Lewis,Sienna Phillips\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8197595739\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9788197595738\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Knowledge Bakers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 254\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.17lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.63d","brand":"Elsea Lewis","offers":[{"title":"Hardcover","offer_id":48113864638719,"sku":"9788197595738","price":70.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_fd9ba0be-b367-4b54-ae3d-640e315824f9.jpg?v=1769617644","url":"https:\/\/www.whiterainbookhouse.com\/products\/pharma-marketing-management-elsea-lewis-9788197595738","provider":"WR Book House","version":"1.0","type":"link"}