{"product_id":"podcasting-explained-melanie-taddeo-9781068923128","title":"Podcasting Explained!: 2.0","description":"This \u003cb\u003eRevised and Updated\u003c\/b\u003e \u003cb\u003eSecond Edition\u003c\/b\u003e of \u003cb\u003e\u003ci\u003ePodcasting: Explained!\u003c\/i\u003e\u003c\/b\u003e includes reference material on monetization strategies, podcast growth, legal issues, distribution methods, and listener engagement techniques, all of which are captured in Takeaways, a Glossary and an Index. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003ePodcasting Explained! 2.0\u003c\/i\u003e\u003c\/b\u003e is updated by providing a survey of \u003cb\u003evideo podcasting\u003c\/b\u003e while also exploring the impact and potential of \u003cb\u003eAI\u003c\/b\u003e for podcasters and podcasting companies. \u003cp\u003e\u003c\/p\u003eWhat else is new? \u003cb\u003e\u003ci\u003ePodcasting Explained! 2.0\u003c\/i\u003e\u003c\/b\u003e offers a unique perspective on how the authenticity of podcasts is being harnessed in the fields where profit isn't a foremost concern: \u003cb\u003enot-for-profit\u003c\/b\u003e and \u003cb\u003echaritable causes\u003c\/b\u003e. \u003cp\u003e\u003c\/p\u003eLearn how podcasts have been integrated into the strategies of various non-profit and charitable organizations and endeavours, including how podcasts are used in \u003cb\u003eadvocacy\u003c\/b\u003e, \u003cb\u003eoutreach\u003c\/b\u003e and \u003cb\u003evolunteer recruitment\u003c\/b\u003e methods. This area of the book also demonstrates how podcasts can represent a strikingly effective vehicle for speaking on behalf of the people and issues without a public or high-profile voice. Guest contributors-leaders from business, radio broadcasting, public service, elected politics, parliamentary service and charitable work-including \u003cb\u003eMelanie Taddeo\u003c\/b\u003e, \u003cb\u003eDennis Mills\u003c\/b\u003e and \u003cb\u003eMike O'Sullivan\u003c\/b\u003e, share how podcasts have made a difference in what they do. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003ePodcasting Explained! 2.0\u003c\/i\u003e\u003c\/b\u003e looks at the most recent trends in audio transmission, including the use of micro-casts, an increasingly effective tool for business-to-business programs and more complex issues and causes. And for readers wanting a more fulsome timeline, \u003cb\u003e\u003ci\u003ePodcasting Explained! 2.0\u003c\/i\u003e\u003c\/b\u003e provides an overview of the evolution of podcasts as well their relationship to radio broadcasting and other forms of non-digital audio transmission. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003ePodcasting Explained! 2.0\u003c\/i\u003e\u003c\/b\u003e is an excellent resource whether you are considering starting a new podcast, or you are looking for a comprehensive update on recent trends-maybe even thinking outside the box, looking for different uses for your podcast. For students and experienced practitioners alike, this is a book that just might inspire you to try something new, something we might even cover in our next updated edition.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Melanie Taddeo\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1068923121\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781068923128\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Henley Point\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/04\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 310\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.71lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.25w x 0.70d","brand":"Melanie Taddeo","offers":[{"title":"Paperback","offer_id":48454367281407,"sku":"9781068923128","price":13.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f1057edc-7073-4a46-9ccc-1064bf2d3452.jpg?v=1777305777","url":"https:\/\/www.whiterainbookhouse.com\/products\/podcasting-explained-melanie-taddeo-9781068923128","provider":"WR Book House","version":"1.0","type":"link"}