{"product_id":"polling-matters-frank-newport-9780446530644","title":"Polling Matters: Why Leaders Must Listen to the Wisdom of the People","description":"Polling applies scientific principles to understanding and anticipating the insights, emotions, and attitudes of society. The Gallup Organization reveals: what polls really are and how they are conducted; why the information polls provide is so vitally important to modern society today; how this valuable information can be used more effectively, and more.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Frank Newport\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0446530646\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780446530644\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Grand Central Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/30\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 302\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.38lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.25h x 6.34w x 1.05d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 06\/21\/2004 pg. 57\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 07\/01\/2004 pg. 104","brand":"Frank Newport","offers":[{"title":"Hardcover","offer_id":44054836773119,"sku":"9780446530644","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_3d595b68-b80b-42a5-a19f-93316d114d21.jpg?v=1685032281","url":"https:\/\/www.whiterainbookhouse.com\/products\/polling-matters-frank-newport-9780446530644","provider":"WR Book House","version":"1.0","type":"link"}