{"product_id":"post-acquisition-marketing-shiv-narayanan-9781544519975","title":"Post-Acquisition Marketing: How to Create Enterprise Value in the First 100 Days","description":"\u003cp\u003eWhen you're acquired by Private Equity, the first one hundred days are critical. You need to grow revenue faster, be more profitable, and integrate additional companies, all while getting buy-in from investors. In this environment, ramping up your sales pipeline is a major component of meeting board expectations.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn Post-Acquisition Marketing, \u003cstrong\u003eShiv Narayanan\u003c\/strong\u003e reveals how PE-backed companies can leverage marketing to scale faster and deliver on the investment thesis. With Shiv's proven framework, you'll learn exactly how to leverage data to secure a larger budget for marketing and drive more top-line revenue growth than ever before.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Shiv Narayanan\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1544519974\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781544519975\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lioncrest Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/07\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 134\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.68lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.44d","brand":"Shiv Narayanan","offers":[{"title":"Hardcover","offer_id":44049228890367,"sku":"9781544519975","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_a461c0ac-d690-4095-872c-37702f0fdcb9.jpg?v=1685000386","url":"https:\/\/www.whiterainbookhouse.com\/products\/post-acquisition-marketing-shiv-narayanan-9781544519975","provider":"WR Book House","version":"1.0","type":"link"}