{"product_id":"pr-for-humans-mike-sergeant-9781788600552","title":"PR for Humans: How business leaders tell powerful stories","description":"\u003cp\u003eDiscover the essential principles of leadership communication. \u003cbr\u003eIn PR for Humans, Mike Sergeant shows CEOs, partners and business leaders how to use these principles. He challenges the global PR industry to move beyond spreadsheets and 'strategies' and embrace more powerful human storytelling.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Mike Sergeant\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 178860055X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781788600552\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Practical Inspiration Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/18\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 194\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.51lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.41d","brand":"Mike Sergeant","offers":[{"title":"Paperback","offer_id":44125398565119,"sku":"9781788600552","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_42747fb9-f240-48dd-a801-43d0fff5df82.jpg?v=1687442400","url":"https:\/\/www.whiterainbookhouse.com\/products\/pr-for-humans-mike-sergeant-9781788600552","provider":"WR Book House","version":"1.0","type":"link"}