{"product_id":"practical-marketing-for-your-school-c-l-mansfield-9798216192459","title":"Practical Marketing for Your School Library","description":"\u003cp\u003e\u003cb\u003eProvides librarians and teachers with innovative ideas for producing a marketing plan, newsletters, social media marketing, library programming, and more to position the library \u003c\/b\u003e\u003cb\u003eas an essential resource.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIs your school library struggling to gain visibility within your school and community? \u003ci\u003eMarketing Your School Library\u003c\/i\u003e provides librarians with the strategies and tools needed to develop a comprehensive marketing plan that will raise awareness and drive student engagement and colleague collaboration. This practical, easy-to-implement guide goes beyond traditional library promotion to deliver innovative, low-cost ideas for creating standout newsletters, social media campaigns, and event-based programming that will position your library as an indispensable hub of learning and discovery within your school community. \u003cp\u003e\u003c\/p\u003e- Discover how to leverage data and feedback to understand your target audience and craft compelling messaging that resonates. \u003cbr\u003e- Master the art of visual branding to make your library pop, both online and in-person. \u003cbr\u003e- Utilize cost-effective digital marketing tactics to reach students, staff, and families where they are.\u003cbr\u003e- Build a calendar of engaging, curriculum-aligned library events and activities that get everyone excited about what your library has to offer. \u003cp\u003e\u003c\/p\u003eWith this roadmap in hand, you'll be empowered to transform your library into a vibrant, must-visit destination that elevates teaching and learning throughout your school. Upgrade your marketing game and take your library's impact to new heights!\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e C. L. Mansfield\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798216192459\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Libraries Unlimited\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/13\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 200\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.25h x 6.12w x 1.00d","brand":"C. L. Mansfield","offers":[{"title":"Paperback","offer_id":47424675315967,"sku":"9798216192459","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_92b4ba1f-b19e-4750-8c77-4241ccded5c8.jpg?v=1761531782","url":"https:\/\/www.whiterainbookhouse.com\/products\/practical-marketing-for-your-school-c-l-mansfield-9798216192459","provider":"WR Book House","version":"1.0","type":"link"}