{"product_id":"priceless-publicity-h-khatun-9781916318380","title":"Priceless Publicity: How to get money-can't-buy media coverage for your business","description":"\u003cp\u003eGetting good media coverage for your business isn't cheap...\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe cost of a full-page advert in a national newspaper, i.e. Daily Mail:  30,000+ \/ $36,000+ USD\u003c\/li\u003e\n\u003cli\u003eThe average cost of hiring a PR agency: approx.  3,000 \/ $3790 USD per month\u003c\/li\u003e\n\u003cli\u003eHiring an in-house PR manager -  2,500+ \/ $3,158 USD per month\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDoesn't it make more sense to do it yourself? If so, then this book is for you.\u003c\/p\u003e\u003cp\u003ePerfect for small businesses, authors, consultants and start-ups, in this in-depth book, Priceless Publicity, I tell you what other PR agencies won't - how to secure free, credible and invaluable media coverage for your brand. It's your PR kit in a book.\u003c\/p\u003e\u003cp\u003eWith over 30 easily digestible chapters, you will learn everything you need to know to be able to become your business' own PR guru.\u003c\/p\u003e\u003cp\u003eYou can learn in your own time - at your own pace - whilst still running your business.\u003c\/p\u003e\u003cp\u003eThis book teaches you how to get money-can't-buy media coverage wherever you are in the world, and whatever line of business you are in.\u003c\/p\u003e\u003cp\u003eThere's no classroom theory here, it's all practical and packed full of real examples of media coverage I've secured.\u003c\/p\u003e\u003cp\u003eSo no more: \u003c\/p\u003e\u003cp\u003e- trying and failing to interest journalists in your business' stories\u003c\/p\u003e\u003cp\u003e- wasted hours spent Googling how to write a press release\u003c\/p\u003e\u003cp\u003e- seeing your competitors get coverage you deserve\u003c\/p\u003e\u003cp\u003e- guesswork\u003c\/p\u003e\u003cp\u003eInstead, try an alternative solution that really works - empowering yourself to do your own PR, build your brand, and grow your business through the power of priceless publicity.\u003c\/p\u003e\u003cp\u003eThis book is perfect for you if you're a: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStart-up\u003c\/li\u003e\n\u003cli\u003eAuthor\u003c\/li\u003e\n\u003cli\u003eSmall business owner\u003c\/li\u003e\n\u003cli\u003eConsultant\u003c\/li\u003e\n\u003cli\u003eEntrepreneur\u003c\/li\u003e\n\u003cli\u003eFreelancer\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAnd the transferable skills in this book apply to ANY industry.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy I created this book...\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eI created this book to help businesses like yours reap the benefits of media publicity, without having to spend a fortune on an agency. As a small business owner myself, I understand that being lean is key, but at the same time, you need to invest to grow and market your brand. So this book is the perfect solution - rather than investing money and outsourcing your PR, you're investing in yourself by doing your own.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSo what are you waiting for? Go ahead and give your business the greatest chance of success with this book. It will be the best investment you've made.\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e H. Khatun\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 191631838X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781916318380\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Hayat House\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/14\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 196\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.67lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.63d","brand":"H. Khatun","offers":[{"title":"Hardcover","offer_id":46906974634239,"sku":"9781916318380","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b10a1c56-6456-42b2-ac60-7de02374cd32.jpg?v=1748771938","url":"https:\/\/www.whiterainbookhouse.com\/products\/priceless-publicity-h-khatun-9781916318380","provider":"WR Book House","version":"1.0","type":"link"}